Product Marketing 產品行銷

Taipei City, Taiwan
Marketing
Full Time

What You'll Do / Responsibilities

漸強實驗室的產品是建立在通訊平台上產生的廣告數據應用。主要產品是2019年發表的 Messaging Analytics & Automation Cloud(MAAC), 結合數位廣告(Programmatic Ads)與訊息串接技術(Messaging API),發揮社交通訊軟體最大的商業效益。我們服務超過400間品牌客戶,來自電子商務、零售、媒體、金融等不同產業,包含H&M、GAP、中國信託、Ikea、Skyscanner、樂天市場、黛安芬、東森購物、天下雜誌等國內外知名企業。

漸強實驗室從 2017年成立以來迅速成長,不僅被知名 AI 集團 iKala 愛卡拉投資,更在 2019 一月成為 Google Technology Partner,也是台灣唯一的官方的 Shopify meetup partner,並在 2019 七月份拿到 LINE Technical Partner 以及 91APP 策略合作夥伴的資格,也在2022年成為LINE唯一金級合作夥伴。同時,我們也積極推展海外業務,目前和日本軟銀旗下的Treasure Data合作前進日本,也已開始拓展泰國業務。

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我們正在找一位產品行銷人才,主要任務是擔任銜接產品與市場之間的重要橋樑,制訂進入市場策略 (Go-to-market Strategy),透過Sales & Media Kit、Product Training、Content等將產品真正帶入市場。

想了解更多漸強實驗室的開發環境與企業文化,可以參考我們的職涯部落格: https://reurl.cc/QLLDN2 

The Product Marketing is expected to:

  • Build on product messaging that sets new products apart from others in the market to give them a unique selling point
  • Communicate the vision and value of new products to the sales team and develop sales tools that facilitate the selling process
  • Plan and participate in the launch of new services and products which involve cross teams
  • Create content such as case studies, videos, website copy and blog posts
  • Speak and present about products to both external and internal audiences
Required Qualifications

Required Qualifications

  • Possess 2+ years of experience with product marketing in B2B industry
  • Collaborative skills with multiple teams across the business. This will often include the sales and marketing department, the engineering department and product management.
  • Communication skills to present new products and write engaging copy, telling the story of products, for various marketing channels.
  • Research skills to gain insight into customer needs and experiences. 
  • Intermediate level of English, both written and spoken
Preferred Qualifications

Preferred Qualification

  • Experience in Martech or Software B2B industry
  • Experience in SaaS company
  • Upper-intermediate level of English is a plus
Benefits / Compensation

◎ 安心保障 

  • 法定保障-勞保、健保、勞退提撥 
  • 貼心保障-到職滿一年,即享有每年1萬元健康檢查補助 

◎ 彈性工作環境 

  • 大安站步行 5分鐘,上下班交通方便 
  • 彈性上下班時間,可自由安排遠端上班 
  • 開放式工作空間,你可以選擇在任何舒適的角落工作 

◎ 公司文化 

  • 年輕團隊,扁平組織,去官僚化的快速溝通 
  • 互相包容尊重、講求效率與信任 
  • 所有的意見都會被重視,一起學習成長 

◎ 福利制度 

  • 到職即享有無期限休假,只要工作能完成,連休沒有上限!(所有假別皆不扣薪) 
  • 公司提供高規的 MAC 筆電 or 補助3萬自己買 
  • 每個月零食櫃更新,還有各式咖啡、茶,隨時補充能量 
  • 定期公司聚餐,投票去吃大餐 
  • 每季Team Building活動,一起同樂去 

◎ 進修機會 

  • 公司補助參加 Workshop 或進修課程,讓你學習到業界最新的知識 
  • 不定期的業界人士內部分享,讓你了解業界的的最新脈動 (之前請過北美 Google,矽谷工程來、大數據工程師來分享業界最新動態) 
  • 更多詳情請閱讀公司部落格:http://bit.ly/2JX3vnO
Salary
TWD 50,000 ~ 80,000 / month
Application Form
* is required.


(PDF file preferred)